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Enhancing engagement via NFT-powered Smart Loyalty solutions.
Marketing
Lending/Borrowing
Cohort is at the forefront of integrating Web3 technologies with traditional CRM and loyalty infrastructures to redefine customer engagement strategies. By leveraging Non-Fungible Tokens (NFTs), they allow businesses to create innovative, interactive marketing experiences that go beyond conventional promotional tools. This no-code platform removes the complexities usually associated with cryptocurrency, providing businesses with an accessible way to enter the NFT domain and enhance brand loyalty. Cohort's Smart Loyalty framework supports CRM teams in developing tailored experiences that increase customer engagement and boost financial metrics like customer lifetime value and purchase frequency. Through seamless integrations with existing systems and a focus on speed and simplicity, Cohort allows brands to implement robust loyalty experiences without extensive IT support. The platform supports dynamic segmentation of customers, enabling businesses to provide highly personalized experiences that resonate on a deeper level than traditional transactional interactions. Through its native integrations with social media and digital platforms, including Instagram, TikTok, and Spotify, Coho...
Cohort is at the forefront of integrating Web3 technologies with traditional CRM and loyalty infrastructures to redefine customer engagement strategies. By leveraging Non-Fungible Tokens (NFTs), they allow businesses to create innovative, interactive marketing experiences that go beyond conventional promotional tools. This no-code platform removes the complexities usually associated with cryptocurrency, providing businesses with an accessible way to enter the NFT domain and enhance brand loyalty. Cohort's Smart Loyalty framework supports CRM teams in developing tailored experiences that increase customer engagement and boost financial metrics like customer lifetime value and purchase frequency. Through seamless integrations with existing systems and a focus on speed and simplicity, Cohort allows brands to implement robust loyalty experiences without extensive IT support. The platform supports dynamic segmentation of customers, enabling businesses to provide highly personalized experiences that resonate on a deeper level than traditional transactional interactions. Through its native integrations with social media and digital platforms, including Instagram, TikTok, and Spotify, Cohort enables brands to engage customers on channels they frequently interact with, fostering a deeper connection and improving brand loyalty. The strategic €3.2 million seed investment underscores Cohort's capability and potential to revolutionize customer engagement via Web3 solutions. This funding facilitates Cohort’s mission to demonstrate the utility of NFTs as practical engagement tools in the consumer brand sectors, setting a new standard for customer interaction in the digital age. By aligning its offerings with contemporary marketing needs, Cohort not only pioneers new ways of leveraging digital assets but also reinforces the transformative role of blockchain technology in business.
Cohort is a platform designed to simplify the creation and management of decentralized autonomous organizations (DAOs) with a focus on investment clubs. By leveraging blockchain technology, Cohort streamlines the formation, operation, and governance of DAOs, allowing users to easily set up a DAO, invite members, and collectively make investment decisions. The platform ensures operations are secure, transparent, and efficient through the use of smart contracts.
Cohort benefits investment clubs by utilizing blockchain technology to enable democratic and transparent decision-making. It automates various processes using smart contracts, which ensures security and efficiency. Members can contribute funds, vote on investment opportunities, and manage assets collectively, making it easier to leverage community intelligence and capital to achieve financial goals within a decentralized finance (DeFi) environment.
Cohort leverages NFTs to provide brands with an innovative marketing solution, enabling them to create engaging experiences and products with minimal tech involvement. As an NFT-powered customer engagement platform, it allows brands to innovate within the Web3 ecosystem, offering a seamless way to integrate blockchain technology into their marketing strategies.
Cohort stands out by specifically targeting investment clubs and providing a comprehensive set of features to support pooled investment strategies. Its use of smart contracts for automation and emphasis on democratic governance make it a unique tool in the Web3 space. By focusing on both DAO governance and NFT-based marketing solutions, Cohort offers a dual approach catering to both community-driven finance and brand engagement.
Cohort was founded in early 2022 by Séraphie de Tracy and Nathan Barraillé. It is a Web3 SaaS solution from France that emerged from the 3Founders studio and now serves customers in both France and the US. The company specializes in leveraging blockchain technology and NFTs to drive innovations in marketing and decentralized finance.
Businesses looking to enhance customer engagement and innovate their marketing strategies can greatly benefit from Cohort. The platform's NFT marketing solutions allow brands to create unique, memorable experiences without the need for extensive technical resources. Companies interested in accessing the advantages of the Web3 space can utilize Cohort's all-in-one solution to bridge traditional marketing with decentralized technology.
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